Patrizia Bertini – Medium

Patrizia Bertini

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When machines make outputs, humans must own outcomes

The future of work in the age of AI and deepware.

Sep 30

A horizontal timeline infographic titled “The Evolution of Human Work.” It shows five large coloured circles connected by a black arrow, each representing a stage of labor. Nomadic (Hunting): “Physical survival, hunt and gather.” Agricultural (Farming): “Tied to land and seasonal cycles.” Industrial (Factories): “From muscle to machine labour.” Information (Knowledge): “Brains over brawn: data and knowledge.” Deepware (Responsibility): “Execution shifts to responsibility and ethics.”

Sep 30

When Deepware meets Wetware: the uncomfortable truth about responsible AI

There is a memo from IBM dated 1979 that should be mandatory reading for every CEO racing to deploy AI. It states simply and profoundly…

Sep 10

IBM 1979’s note saying: “A computer can never be held accountable. Therefore a computer must never make a management decision.”

Sep 10

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Twenty years in digital inclusion: what the journey taught me

In November 2004, I stood before Hungarian technology ministers warning that accessibility would determine whether Europe achieved an…

Jun 26

How can we create a truly info-inclusive information society id there is still a huge numbers of persons who has no access to information itself? A slide showing a wheelchair user confronting stairs to reach a computer

Jun 26

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The design metric evolution: from inputs to outcomes

In the world of design, where creativity meets business, metrics are the bridge that links design efforts to tangible outcomes. Designers…

Oct 26, 2024

A three-tier design metrics hierarchy showing Input Metrics (operational), Experience Metrics (performance and user-related), and Outcome Metrics (financial), with specific measurements listed in each category. Created by P. Bertini 2024.

Oct 26, 2024

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The 3 dimensions of DesignOps: from tasks to transformational impact

How can DesignOps shift from managing tasks to delivering real business value? What are the levels of influence, metrics, and factors that…

Jul 16, 2024

In this diagram, the DesignOps practitioner is positioned at the center to illustrate their role in managing upward (with C-executives), downward (with the design team), and laterally (with cross-functional teams). Each of these management levels represents a different stage of maturity for the practice and highlights various aspects of leadership.

Jul 16, 2024

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DesignOps: rethinking operations with design thinking

Over the last decade, we’ve seen a massive surge in operations teams: DataOps, FinOps, DevOps… Yet, there is something unique in DesignOps…

Mar 12, 2024

A representation of the key dates of Design and DesignOps’ evolution, with a correlation between digital products’ complexity and teams’ evolution.

Mar 12, 2024

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DesignOps and the impact of effective roadmaps

Only 15–20% of the projects in the roadmap are delivered as planned, leaving designers working on projects that would never see the light…

Oct 11, 2023

A visualisation of Design’s performance when it comes to deliver product roadmaps: only 15–20% of projects are delivered according to plans. And one in three projects will never be delivred.

Oct 11, 2023

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DesignOps: OKRs or balanced scorecards?

As a transformative discipline focused on delivering tangible benefits, having ways to measure impact is a key aspect of every DesignOps…

Feb 7, 2023

DesignOps and Balanced scorecards both converge on 4 main areas: finance, customer, people, and internal processes. The fact that interpret the businesses with the same lenses and perspectives, makes the Balanced Score cards approach a critical tool to set up a successful design operations practice

Feb 7, 2023

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DesignOps’ toolbox

DesignOps emerged as a function to manage the growing complexity in the E2E design processes. But what are the specific skills and tools…

Dec 3, 2022

The Image shows a number of bubbles of different sizes outlining the weight of each skill for designops, from Change management, UXR, Design standards, legsl scenario, budget management, to agile and programme management.

Dec 3, 2022

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Applying DesignOps to product teams

Enabling and streamlining product design’s best practices is one of DesignOps’ critical tasks. But to outline workflows that embed best…

Feb 16, 2022

Applying DesignOps to product teams

Feb 16, 2022

Patrizia Bertini

Patrizia Bertini

Inquisitive mind | interest: ResponsibleAI | Innovation | Digital transformation | Co-Creation | Privacy | Experience economy | Creativity | System Thinking

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